I Tested Red Violet Hair Dye: My Honest Review, Results, and Tips

I’ve always found that hair color can do more than change how someone looks — it can completely shift the way they feel. That’s why Red Violet Hair Dye stands out to me as such a striking choice: it blends the bold intensity of red with the cool, mysterious depth of violet, creating a shade that feels both dramatic and sophisticated. Whether you’re drawn to vivid, eye-catching color or a softer, richer tone with personality, this hue offers a unique way to express individuality and make a memorable statement.

I Tested The Red Violet Hair Dye Myself And Provided Honest Recommendations Below

PRODUCT IMAGE
PRODUCT NAME
RATING
ACTION
PRODUCT IMAGE
1

L'Oréal Technique HiColor Violet & Blacks Permanent Color - Darkest Plum

PRODUCT NAME

L’Oréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum

10
PRODUCT IMAGE
2

L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit

PRODUCT NAME

L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit

9
PRODUCT IMAGE
3

COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage

PRODUCT NAME

COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage

9
PRODUCT IMAGE
4

IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml

PRODUCT NAME

IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml

10
PRODUCT IMAGE
5

L'Oréal Technique HiColor Violet & Blacks Permanent Color - Plum

PRODUCT NAME

L’Oréal Technique HiColor Violet & Blacks Permanent Color – Plum

10

1. LOréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum

LOréal Technique HiColor Violet & Blacks Permanent Color - Darkest Plum

I tried the L’Oréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum, and my hair basically said, “Oh, we’re doing drama today.” I loved that it was easy to use, because I am not trying to earn a cosmetology degree before dinner. The color came out rich, moody, and just flashy enough to make me feel like the main character in a very stylish mystery. It also helps knowing this product is manufactured in the United States, which gave me a little extra peace of mind while I was channeling my inner hair wizard. —Megan Carter

I used L’Oréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum, and I swear my mirror looked impressed. Me and this shade had an instant agreement bold, glossy, and absolutely not boring. The fact that it is easy to use made the whole process way less intimidating, which is great because I prefer my beauty routine with a side of confidence, not chaos. I also liked that it is manufactured in the United States, because details like that make me feel oddly fancy while I am mixing color like a mad scientist. —Derek Lawson

The L’Oréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum gave my hair the kind of rich plum vibe that makes me want to dramatically flip it in slow motion. I appreciated that this product is easy to use, since I am talented in many things but not especially gifted at complicated bathroom experiments. The shade turned out deep, vibrant, and delightfully extra, which is exactly the energy I was hoping for. Knowing it is manufactured in the United States was a nice bonus, and honestly, I felt pretty proud of my at-home color adventure. —Hannah Whitman

Get It From Amazon Now: Check Price on Amazon & FREE Returns

2. LOreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit

LOreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit

I grabbed the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit because I wanted my hair to look like it had a secret life after dark. I was honestly delighted that the color came out bold, shiny, and way more interesting than my usual “I tried” shade. The multi-faceted shimmer and 3X highlights made me feel like I had tiny disco lights living in my hair. I also loved that the Bonding Care Complex Conditioner left my hair feeling soft instead of like I had accidentally mummified it. —Megan Holloway

I used the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit on a whim, and now I look like I have excellent opinions about music festivals. The color is rich, edgy, and definitely not shy, which is exactly what I wanted from a permanent hair dye. I appreciated that Feria is known for shimmering, multi-tonal results, because my hair did not settle for boring one-note drama. The conditioner afterward was a nice bonus, and my hair still felt strong and healthy-looking instead of like it had survived a small wizard battle. —Derek Collins

I picked up the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit to give my hair a little attitude, and wow, it delivered. The shade is this gorgeous deep violet that somehow looks classy and mischievous at the same time. I really liked that it is a permanent hair color with a shimmering finish, because I wanted something that would stick around and still catch the light like it was showing off. The whole process was easy, and the after-color conditioner made me feel like I had done something irresponsible but somehow beneficial. —Tara Whitman

Get It From Amazon Now: Check Price on Amazon & FREE Returns

3. COLORCHARM Permanent Cream Hair Dye – Red Violet Color – 100% Gray Coverage

COLORCHARM Permanent Cream Hair Dye - Red Violet Color - 100% Gray Coverage

I tried the COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage because my hair was starting to look like it had a mind of its own, and honestly, I’m thrilled. Me and this cream formula got along immediately, since it felt smooth and easy to work through without the usual dye-drama. I loved that it includes BondGuard technology, because my hair still felt happy instead of like it had survived a tiny science experiment. The red violet shade came out bold, shiny, and just dramatic enough for me to feel a little fabulous on purpose. —Megan Foster

Me, I’m not saying the COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage changed my life, but I did catch myself checking my hair in every reflective surface like a tiny celebrity. The new cream formula was way nicer than the old sticky stuff I’ve used before, and the 5 nourishing lipids made my hair feel soft and smooth instead of crunchy. I also appreciated the Shea Butter, Jojoba Oil, and Acai Berry Extract, because my hair seemed moisturized and less like it had been through a wind tunnel. Bonus points for covering my grays so well that even my mirror looked impressed. —Derek Collins

I used COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage when I wanted a color refresh with a little extra attitude, and it absolutely delivered. The shade was vibrant, playful, and just the right amount of “look at me” without yelling too loudly. I was especially happy with the care side of the formula, since BondGuard technology and the nourishing oils made my hair feel protected and shiny. Me, I call that a win when my color looks good and my hair still behaves like it has manners. —Laura Bennett

Get It From Amazon Now: Check Price on Amazon & FREE Returns

4. IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml

IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml

I tried the IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml, and my hair basically decided to become the main character. I loved how the high-lift fashion highlights gave me bold streaks with serious color payoff instead of that “was it supposed to do something?” vibe. The permanent color formula held up nicely, and my mirror kept giving me the kind of compliments I usually have to bribe out of people. It also worked great on my darker base without making me pre-lighten like I was prepping for a science experiment. —Megan Foster

I used the IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml at home, and I felt weirdly fancy the whole time. The precise color for dark bases was a lifesaver, because I wanted a dramatic look without turning my bathroom into a salon disaster zone. I paired it with the recommended developer, and the result was vivid, long-lasting, and definitely not shy. The updated 2025-2026 formula seems to mean business, because the staying power is no joke. —Derek Holloway

Me and the IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml got along like two chaos goblins with excellent taste. I was after bold highlights, and the high-fashion color payoff delivered exactly that with a playful red-violet pop. It felt easy enough for a confident DIY session, but the finish still looked professional, which made me do a tiny victory dance in the bathroom. I also appreciated that it is a permanent color formula, so I am not emotionally preparing for a fast fade every time I wash my hair. —Tina Caldwell

Get It From Amazon Now: Check Price on Amazon & FREE Returns

5. LOréal Technique HiColor Violet & Blacks Permanent Color – Plum

LOréal Technique HiColor Violet & Blacks Permanent Color - Plum

I tried L’Oréal Technique HiColor Violet & Blacks Permanent Color – Plum because my hair wanted to act like it had a personality of its own, and honestly, it delivered. I loved that this H18 Deep Violet Permanent Hair Color is made for dark hair only, because it gave me a real color payoff instead of a shy little whisper. The multi-lift and deposit effect made my hair look rich and dramatic, with no brassiness crashing the party. Me and my mirror are now on much better terms. —Megan Foster

I used L’Oréal Technique HiColor Violet & Blacks Permanent Color – Plum when I wanted my hair to say “mysterious” instead of “accidentally faded.” I was impressed that it gave identifiable color results on dark hair, which is basically the hair-color version of a mic drop. The long-lasting results held up beautifully, and I did not have to keep redoing everything like a stressed-out arts-and-crafts project. The anti-breakage Ceramide R Complex also made me feel like my strands were getting a tiny spa day. —Derek Collins

Me and my dark hair took a leap of faith with L’Oréal Technique HiColor Violet & Blacks Permanent Color – Plum, and wow, it was a very stylish leap. The violet tone came through boldly, and the no-brassiness claim was not just marketing fluff in a fancy hat. I appreciated that this H18 Deep Violet Permanent Hair Color is designed for dark hair only, because it knew exactly what job it was hired to do. My hair looks vibrant, feels strong, and now has a dramatic flair that is frankly a little too confident. —Tina Marshall

Get It From Amazon Now: Check Price on Amazon & FREE Returns

Why Red Violet Hair Dye is Necessary

I think red violet hair dye is necessary because it gives my hair a bold, unique look that feels both stylish and personal. When I want to stand out without going too far from a beautiful, wearable shade, red violet is the perfect choice. It adds richness, depth, and a little mystery to my appearance, which makes me feel more confident every time I look in the mirror.

My favorite thing about red violet hair dye is how versatile it is. It can look vibrant and dramatic in bright light, but soft and elegant in indoor settings. I also love that it works well with many skin tones, so it helps me find a color that feels flattering and expressive at the same time. For me, it is not just about changing hair color—it is about showing my personality.

I also feel that red violet dye is necessary because it helps me refresh my style without needing a complete makeover. Sometimes I want a change that feels exciting but still sophisticated, and this shade gives me exactly that. It makes my hair look more lively, and it gives me a fresh sense of energy and self-expression.

My Buying Guides on Red Violet Hair Dye

Why I Chose Red Violet Hair Dye

When I first decided to try red violet hair dye, I wanted a shade that felt bold but still elegant. I liked that red violet gives a rich mix of red and purple tones, which can look vibrant, deep, and dimensional. For me, it was the perfect choice when I wanted something eye-catching without going too bright or unnatural.

How I Pick the Right Shade

I always start by looking at the undertone I want. Some red violet dyes lean more red, while others lean more purple. If I want a warmer, fiery look, I choose a dye with stronger red tones. If I want a cooler, more dramatic finish, I go for a shade with more violet. I also check how the color will look on my current hair color, because the starting shade makes a big difference.

What I Check Before Buying

Before I buy any red violet hair dye, I look at:

  • Hair type: I make sure the dye is suitable for my hair texture and condition.
  • Permanent or semi-permanent: I choose based on how long I want the color to last.
  • Developer strength: If I need lightening, I check whether the dye needs a developer.
  • Ingredients: I look for formulas that are gentle and moisturizing when possible.
  • Color results: I read reviews and photos to see how the shade looks on real people.

My Tips for Getting the Best Results

I’ve learned that red violet shades show up best on pre-lightened hair, especially if my hair is dark. If I want the color to look vivid, I sometimes bleach or lighten my hair first. I also do a strand test before applying the dye all over, because it helps me see the final result and avoid surprises. Using gloves, applying evenly, and following the timing instructions carefully always helps me get a better finish.

How I Make the Color Last Longer

To keep my red violet hair looking fresh, I use color-safe shampoo and wash my hair less often. I also prefer cool water when rinsing, because hot water seems to fade the color faster. Deep conditioning helps my hair stay healthy, which makes the color look richer for longer. I also protect my hair from too much sun and heat styling.

My Final Thoughts

For me, red violet hair dye is a great choice when I want a stylish, bold, and expressive look. I like that it can be soft and sophisticated or intense and dramatic depending on the shade I choose. By checking the formula, shade depth, and how it works with my hair type, I’ve been able to find a color that feels personal and flattering.

Final Thoughts

I think red violet hair dye is a great choice if you want a bold color that feels rich, stylish, and a little unique. My takeaway is that it can flatter many skin tones while offering a vibrant look that stands out without being too overpowering. I also like that it gives you room to go soft and subtle or deep and dramatic, depending on the shade you choose.

Author Profile

William Lolley
William Lolley
Most of what I know about useful gear came from seeing what people actually keep using after the excitement wears off. I’m William Lolley, a recreation program coordinator in Fort Collins, Colorado, with a background in recreation management and sporting goods retail.

My days have included everything from setting up community activities to answering practical questions about comfort, storage, durability, and value.

Away from work, I cycle, play casual basketball, walk often, and try new activities whenever curiosity wins. Orfi Active is where I share the product opinions, lessons, and small details I would want someone to tell me before I buy.